Rage Against The FUD FUD you, I won’t do what you tell me. In this talk, we reveal some of the worst examples of organisations delivering fear, uncertainty and doubt (FUD), why it's a terrible move and how to avoid it as a responsible organisation. Be it CrowdStrike claiming APT28 will pwn your network inside two hours, to allegations of Huawei backdooring all your data back to Beijing, we'll lay down the facts and give you the information to make your own judgements. We'll tackle the press, excitable researchers and even nation states. As ever, there'll be music and fun, but the underlying messages will be serious in nature.